On her blog, Bobbin Beam offers 5 tips for success.
They’re great success tips not only for voiceover people, but for anyone in business.
Be sure to check out the statistic she mentions about businesses that advertise during a recession.
I’ve always been amazed by businesses that stop advertising when the economy slows. Many companies treat their advertising and marketing budget as discretionary. Marketing and advertising, especially when times are tough, is imperative.
If sales fall off because of a bad economy, a company has to do something to boost those sales. The tips Bobbin mentions are good starting points no matter what industry you’re in.
Hi Tim,
Thanks so much for the nod on today’s entry. Another interesting stat I read recently is that it appears the “magic number” of active customers is about 200 for sustainability, provided you’re attentive to them, keep them happy and know their buying cycles. I hope all is well with you.
All The Best,
Bobbin Beam, Voice Actress
Hi Bobbin,
You had some great tips there, and I’ll be putting them to use.
Fortunately, the economic downturn hasn’t seemed to hit me too much this year — last year was worse.
Cheers,
Tim